Kshitiz Aggarwal, Author at The Culture Wire

5.0

Brand Campaigns Celebrating The Spirit Of India

These campaigns focus on local well being of audience being locked at home. Turning empathetic towards consumers helps in generating consumer trust which is a great initiative. Quarantine has overall been the time for such campaigns and brand advertisements for company goodwill.

by Kshitiz Aggarwal 4.3

4.3

Nostalgia-Focused Radio Design

From inspired designs from previous popular products to re-alignment with the modern gadget appeal, Sony On Air has done a pretty interesting job, in terms of designing. Further, use of retro colors make the product one of it’s own. Thus, the coming…

by Kshitiz Aggarwal 5.3

5.3

Post-Lockdown Tourism

Opening up the tourist destinations and international borders might lead to increased speed in the spread of the pandemic. To reduce such an aftereffect, different measures are being taken around the different parts of the world. However, there is a need to…

by Kshitiz Aggarwal 5.8

5.8

Brand Campaign Sympathizing With COVID Affected

The program is a give back to the barbers that have always showed great interest and loyalty for the brand and its products. This campaign might prove to be a great help for the barber community which has been hit badly with…

by Kshitiz Aggarwal 6.3

6.3

Indian Video Calling And Conferencing Platform

Seeing the current mental state of the country where the digital generation is discarding products which are not made in India, especially products of Chinese origins, JioMeet stands a big time shot for a heavy initial customer base. With high ratings and…

by Kshitiz Aggarwal 4.5

4.5

Feature Film Via Video Conferencing

From online modelling photo shoots to online fundraising live concerts, all the forms of activities which require interaction are being carried out digitally. However, the idea to execute a complete movie online certainly shows what the future might behold for streaming shows…

by Kshitiz Aggarwal 5.8

5.8

Low Alcohol Beer Campaign

Lucky Saint has a cult following of people who prefer non alcoholic drinks due to it’s authentic taste and no high. Such customer centric and interactive campaigns can surely turn up the sale of the product, increasing the customer base in the…

by Kshitiz Aggarwal 6.0

6.0

Brands Promoting Lighthearted Altruism

Sometimes, an emotion driven and intense tone for conveying something might not prove to be a very effective one. Recognising this, brands and organisations are diverting from the primitive marketing campaigns and advertisements to a casual and inclusive form of campaigns.…

by Kshitiz Aggarwal 7.0

7.0

Augmented Reality Product Labels

While consuming the actual products, AR helps brands to serve their consumers interests by providing additional information or making the whole product experience fun. The coming time would prove this technology to be useful in sectors in ways that were never thought…

by Kshitiz Aggarwal 6.8

6.8

Boycott Facebook Campaign By Brands

Along with brands, celebrities like Meghan Markle and Prince Harry are supporting the Facebook Advertising Boycott. In response to growing hatred, Facebook has responded by adding a clause saying no ads will be allowed if they label another demographic as dangerous.…

Author page: Kshitiz Aggarwal

Brand Campaigns Celebrating The Spirit Of India

Nostalgia-Focused Radio Design

Post-Lockdown Tourism

Brand Campaign Sympathizing With COVID Affected

Feature Film Via Video Conferencing

Low Alcohol Beer Campaign

Brands Promoting Lighthearted Altruism

Augmented Reality Product Labels

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