Spotify India turns hilarious ‘Good Day’ joke into reality with a new logo.
Recently a Twitter user shared a photo of a Brittania Good Day biscuit and pointed out the striking similarity between the design of the biscuit and the logo of Spotify. Sarcastically, in the last line, he said, ‘I can’t unsee it now’, referring to the unintentional similarity that occurred. With the tweet, getting viral Spotify swapped its Twitter display picture with an image of the biscuit and wrote, ‘even we can’t unsee it now!’ Soon, the official handle of Britannia Good Day responded to Spotify India’s move. ‘Thanks for sharing the spot-light with us,’ read the tweet.
Gone are the days when there was open distinctiveness in the brand. People are getting inspired by each other’s ideas, working upon it, and creating something new every day. No matter how clever or seemingly original the logo idea is, the chances are someone has come up with something very similar. Especially when, we are surrounded by the same influences, the same shapes, forms, patterns. With hundreds of thousands of designers working on similar projects around the world, it’s obvious that ideas will, from time to time, look almost identical. It happens worldwide a lot. Something related to this happened in India too when someone recently spotted a similarity in the evergreen Britannia Good day biscuits and a Spotify logo on Twitter.
References – Economic Times
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