The Culture Wire

5.8

Social Shopping – The New Buzz Word

The rise of the Internet era has led to a divergence of consumer attention away from traditional forms of media towards more digital forms. The increased connectivity that smartphones have enabled is creating a more dramatic shift as the speed and relevance…

by Palak Bhatia 5.3

5.3

Latest Social Media Feature

Instagram has come up with a new feature to make the app more helpful for its users. This is called the “guide” tool. It helps some users to create a collection of their and other user’s posts. Initially, it focuses on collections…

by Rushaki Ghosh 5.3

5.3

Virtual Concert On Video-Based Social Media Platform

The shutdown of live events globally has seen the events industry move to the virtual platforms. There has been a steady surge in the consumption over the last few months. The industry is also seeing a shift in business practices to incorporate…

by admin 6.0

6.0

Rise Of Social Video Sharing Apps

TikTok Ban In India Gave Rise To Booming Local Video Sharing Platforms Indian tech and entertainment firms are looking to capitalise on sudden opportunities arising from a government ban on Chinese owned apps, including the wildly popular TikTok, with one rival video…

by Pranjal Gupta 6.5

6.5

Internet Search Giant Introduces New Feature

The Smart Reply feature could make YouTube the sought after platform for creators as it provides them with easier way to interact with audiences. For users longing for a response from the creators, this could give them much awaited interconnectedness.

by Madhvi Khurana 7.0

7.0

Social Media App Feature For Mental Health

This initiative would help the Snapchat community to get aware about the psychological issues. However, the application must focus on how to make the feature accessible worldwide and not just to India. People are suffering worldwide due to pandemic thus the application…

by Madhvi Khurana 5.8

5.8

Social-Media Challenges For Marketing

Social media presence has grown tremendously, brands must think of putting influence marketing into the right use. Burger King must look for tapping its customers which are not present on Tiktok and still be enable to participate in a challenge. Various other…

by Pranjal Gupta 5.0

5.0

Social Media Giant Announces New Feature

Instagram is one of the mightiest social media platforms the world has today. Past the ban of Tik Tok due to security reasons, the users are looking for an alternative and now, Instagram is planning to introduce Instagram Reels in India. Reels…

by Pranjal Gupta 5.8

5.8

Indian Alternative to Global Social Video Communities

With boycott Chinese products conversation, many Indian applications have got a wondrous opportunity to grow. Chingari, curated in 2019 has got a surge since the Chinese app ban. Many other applications may use this opportunity to their benefit and make use of…

by Kshitiz Aggarwal 6.3

6.3

Indian Video Calling And Conferencing Platform

Seeing the current mental state of the country where the digital generation is discarding products which are not made in India, especially products of Chinese origins, JioMeet stands a big time shot for a heavy initial customer base. With high ratings and…

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