The Culture Wire

5.8

Social-Media Challenges For Marketing

Social media presence has grown tremendously, brands must think of putting influence marketing into the right use. Burger King must look for tapping its customers which are not present on Tiktok and still be enable to participate in a challenge. Various other…

by Pranjal Gupta 5.0

5.0

Social Media Giant Announces New Feature

Instagram is one of the mightiest social media platforms the world has today. Past the ban of Tik Tok due to security reasons, the users are looking for an alternative and now, Instagram is planning to introduce Instagram Reels in India. Reels…

by Pranjal Gupta 5.8

5.8

Indian Alternative to Global Social Video Communities

With boycott Chinese products conversation, many Indian applications have got a wondrous opportunity to grow. Chingari, curated in 2019 has got a surge since the Chinese app ban. Many other applications may use this opportunity to their benefit and make use of…

by Kshitiz Aggarwal 6.3

6.3

Indian Video Calling And Conferencing Platform

Seeing the current mental state of the country where the digital generation is discarding products which are not made in India, especially products of Chinese origins, JioMeet stands a big time shot for a heavy initial customer base. With high ratings and…

by Aditya Chauhan 7.0

7.0

Social Video Community Platform

The increasing popularity of social streaming platforms over the years is strong enough to not get affected by the ban on TikTok. Influencers are opting alternate platforms to continue creating content. Triller is one such platform gaining traction over the last few…

by Madhvi Khurana 5.8

5.8

Social Media App Announces New Features

This move would definitely be a big hit, as there is no good alternatives in the market and the users can find the feature on Instagram. By building it in right direction, Facebook can restore its image and build a platform that…

by Rushaki Ghosh 6.8

6.8

Influencer Led Brand Campaigns

Influencer marketing is already a billion dollar industry which is steadily growing. With millennial and Gen Z culture moving towards a more focused look on micro-communities and trustworthy products, brands should look into ways to incorporate this new marketing trend for their…

by Pranjal Gupta 6.0

6.0

AR & Voice Search Boosts Platform

Snapchat has unveiled a slew of new lenses which are like no other. Human-centric lenses can be found on any other app but lenses which are animal, plant and nutrition-centric have a long and big way to go. With these new features,…

by Madhvi Khurana 4.8

4.8

Brand Interaction On Social Media

This commonality between the logos was very much acknowledged by both the companies. It could be because both companies are from distant industries. Spotify being at a spot openly agreed on the similarity and smartly updated the Twitter display picture so as…

by Kshitiz Aggarwal 6.8

6.8

Boycott Facebook Campaign By Brands

Along with brands, celebrities like Meghan Markle and Prince Harry are supporting the Facebook Advertising Boycott. In response to growing hatred, Facebook has responded by adding a clause saying no ads will be allowed if they label another demographic as dangerous.…

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