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Organic Indian Spices Worldwide

Diaspora Co. supporting Indian farmers through the equitable supply chain.

Culture Compass
Culture Compass
6.0
GenderMale, Female, Others
Age BracketKids, Teens, Young Adults, Grown Ups, Middle Aged
GeographyNorth America, Europe, Australia

India is a home of millions of spices. Authenticity and flavor are the essences in Indian spices. However, Nowadays due to commerce and trade, farmers make no money, spices change hands upwards of 10 times between farmer and consumer, and the final spice on the shelf is usually an old, dusty, and flavorless shadow of what it once was. Thus, to aid the farmers, the Diaspora Company, founded by Sana Javeri Kadri, has come up with a rather new equitable version of the spice trade with a sustainable supply chain. By doing so, power is shifted from the hands of traders to laborers and farmers, and consumers can support this mission just by committing to buying a different brand of spices. It offers single-origin Indian spices that will directly support Indian farmers.

The Trio from Diaspora Co. is the brand’s best-selling spices: aromatic Pragati turmeric, hand-pounded Guntur Sannam chilli powder and the fragrant Aranya peppercorn blend.

References – Diaspora Co

Culture Compass
6.0
Catering the needs of authentic flavours worldwide, the company is working in the right direction. There is an immense need to support Indian farmers and through sustainable chains, they are doing the same. Being just a 3 year old in the market, it is offers shipping in USA, Canada, UK, Europe and Australia which is a great achievement. The company has great potential and working very smartly. Other companies can also adapt the same way and focus more on quality than the quantity.

Breakdown

  • Popularity 8.0
  • Inventiveness 3.0
  • Engagement 7.0
  • Human Centricity 6.0

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